leading response

  • Self-Mailer:
    • $0.7056 for 6,000 pieces
    • $ 0.6966 for 7,500 pieces
    • $ 0.6826 for 10,000 pieces
  • Wedding Full View:
    • $ 0.7374 for 6,000 pieces
    • $ 0.7329 for 7,500 pieces
    • $ 0.7283 for 10,000 pieces

The above Pricing includes the following:

  • Postage
  • RSVP Service and Hub Event Management Platform
  • IPA List Upgrade
  • Savings based on qty mailed and campaigns mailed before end of June 2025.
  • Savings are applied to gross invoice
  • You can run 1 cycle of this promo

    Campaigns 1-4: 

    • 7.5% for 6,000 to 9,999
    • 15% for 10,000+
  • Campaign 5:
    • 15% for 6,000 to 9,999
    • 30% for 10,000
20% off on your first campaign only on non-promotion pricing. See pricing at the top of the page. Savings is applied to gross invoice.

$99.00 Per RSVP and 100% Guarantee

  • Must follow LeadingResponse Seminar Success Guidelines
  • Refund on missed RSVPs – For example… If 50 are purchased and 40 generated, then refund would be on the 10 missed. The refund would be $990.00.
  • LeadingResponse will use direct mail first and leverage FB Marketing if needed to target RSVPs.
    Simplicity Group Pricing
Leading Response Contact: Scott Kasprzyk, Director of Partner Growth & Development

plum direct marketing

seminar breakdown, top performing samples, & more

  •  Seminar Custom Invitations
  • Postage, Printing, Mailing
  • RSVP: 800#, 24-7 to take calls for events
  • Reservation Landing Page (customized with headshot and bio for reservations) www.plumdm.com/newseminar
  • List (includes homeowner, age, marital status, household income*)
  • Login and database access to reservations and confirmation letters, name badges etc.
  • Supporting Marketing Materials (email templates, follow-up scripts, retirement check-list, seminar planning guide)
  • Administrative Work
  • Direct wedding style dinner seminar package costs:
    • $5,200: 8,000 Wedding style count
    • $3,400: All in pricing package (including postage, printing, mailing, design, list and RSVP)
  • Oversized postcards:
      • 5.6×11 (dinner seminar): 
        • $3,000: 5,000 count
        • $4,300: 8,000 count
      • 8.5×11 tri-fold:
        • $3,600: 5,000 count
        • $5,200: 8,000 count
  • Basic lead cards: 
    • $1,140: minimum of 3,000 pieces
      • Postcard tear off reply cards
      • Postage paid
      • Examples:
      • Schedule an appointment for a free gift lead cards:
        • Examples:
          • 8.5×11
            • Schedule an appointment & get a free gift card
            • $50 per person
            • 2 step process
  • One on one pre-set appointment cards:
    • $3,400: minimum of 5,000
      • 5 – 8 appointments
    • $6,100: 10,000
      • 10 – 16 appointments
    • Examples:
  • Basic lead cards: 
    • $1,140: minimum of 3,000 pieces
      • Postcard tear off reply cards
      • Postage paid
      • Examples:
        • 8.5×11 
        • 5.5×8.5
        • Schedule an appointment for a free gift lead cards:
          • Examples:
            • 8.5×11
              • Schedule an appointment & get a free gift card
              • $50 per person
              • 2 step process
  • One on one pre-set appointment cards:
    • $3,400: minimum of 5,000
      • 5 – 8 appointments
    • $6,100: 10,000
      • 10 – 16 appointments
    • Examples:
  • Allow 5-6 weeks for pre-planning
  • Target Dates: Tuesdays or Thursdays, in with a 6:00-6:30 PM start time and lunches at 11:00-12:00 PM start time
  • Venue: Upscale Steakhouse or Elegant Restaurant with Private Dining Room
  • Mail more mail and host smaller group events
  • Promote inspiring and positive messages regarding Covid
  • Confirmation Calls: I recommend agents conduct their own, in two round increments. One round when they first receive the initial reservation, to thank them and ask them if they have any questions about what to expect. A second round, 2-3 days prior to the event, confirming attendance.

“This lively, free workshop will cover planning for your family’s future, reducing risk, and provide answers to all your pressing questions during this turbulent time. If you choose to attend our live in-person workshop, please know that the venue staff and our team are taking extensive precautions to clean and sanitize the facility for your own safety. These measures include allowing a limited attendance roster, safe-distance seating arrangements, frequently wiping down and disinfecting surfaces, providing hand sanitizer and masks for all guests, meal to-go or dine-in options, and diligently keeping a safe distance between all persons in the meeting space throughout the event.”

Plum Marketing Contact: Jennifer Bova, Marketing Advisor